This is a demonstration store. You can purchase products like this from Pure Fix CyclesReminiscent of a time when “locking up” was as easy as hitching your horse outside the bar, these rope locks subtly stash a 6.5mm galvanized steel cable to keep your bike safe without sacrificing your style. Perfect for pairing with a u-lock to secure your wheels and accessories, or with your own padlock for quick runs into the shop! Specs 26” or 60” cable/rope Handmade in the USA Lock not included (this is just the cable)

This is a demonstration store. You can purchase products like this from Pure Fix CyclesBored of your hum drum commute?  Well, Delta just happens to be the scientific symbol for change, and this Delta will change your understanding of everything ever…or at least biking…in a good way.

This is a demonstration store. You can purchase products like this from Pure Fix CyclesUpon using the SKS Diago Mini Pump for the first time, your hands may get sweaty and your knees may get weak. Don't worry, this sleek, high-pressure pump has that effect on most cyclists. As aero as they come, this ultralight mini pump matches your already classy setup. A telescoping internal structure enables quick, high-pressure strokes to get you back on the road without a hassle.  The perfect pump to match your fixie!

This fixture features a crystal encrusted drum shade, three rows of cascading hanging crystal pendants and a chrome finish. It features a 39.5in adjustable chain that would make it perfect for practically any ceiling height or room size and the 4 light designs ensures that a subtle glow of light is emitted in the room that adds drama and mood lighting. This beautiful chandelier would beautifully adorn any bedroom, living room or bathroom with ambiance, light and style that captures the eye no matter what angle you look at it. Ceiling Fixture dimensions: 17in W x 17in H or 20in H with crystal hanging Suggested room size: 200 - 360 sqft Chain length: 39.5in; Can be shorter by removing some links Takes four (4) max 60-watt candelabra (E12) bulbs (not included) Dimmable with dimmer switch and right type of bulbs UL Listed Style: Drum, Modern/Contemporary Fixture finish: Chrome Suggested Room...

This is a demonstration store. You can purchase products like this from Pure Fix CyclesWhen you need to mash your pedals but can’t afford to clash with your jeans, the DZR Mambas have you covered! Durable, thanks to rugged PU coated suede, comfortable, thanks to asymmetrical ankle padding, and built to perform with DZR’s Co-Molded powerplate – this is a daily-ride shoe that’s always ready for action. Specs Co-Molded Powerplate for performance Link traction outsole for grip Adjustable power strap for fit and performance Reflective heel badge for visibility Stability upper for fit and comfort Two-hole cleat compatible

This is a demonstration store. You can purchase products like this from Pure Fix CyclesA modern classic, the DZR Mechanic combines clipless performance with unassuming sneaker style. The perforated vegan toe cap adds a touch of class, and the ballistic nylon side panels ensure they’re rugged enough for all your rides. These shoes are a favorite here at HQ, it’s no surprise they’re worn by several of our commuters. Specs Vegan Variable flex shank for riding performance and walking comfort Link traction outsole for grip Natural gum rubber sole for grip Two-hole cleat compatible

This is a demonstration store. You can purchase products like this from Pure Fix CyclesWhether you're a vampire or just an urban nightcrawler, the Echo's red-on-black design is the perfect style for a sexy devil like you. *43cm will come with a rear brake, 650c wheels, and 650x23c tires.

This is a demonstration store. You can purchase products like this from Pure Fix CyclesRiding fixed connects you directly to the movement of your bike and these pedals take that connection to the next level.  Lightweight with sealed bearings, and including cleats, the Exustar pedals will improve your power transfer, help you get the most out of your pedal stroke, and give you an excuse to get some sweet new shoes! 

This is a demonstration store. You can purchase products like this from Pure Fix CyclesAll fast and no class? Not anymore! The lattice chainring from Factory 5 will turn any racer into a show bike, without sacrificing speed. Precision CNC milled from a single piece of 7075 aluminum, the innovative lattice pattern maintains strength, cuts weight, and looks like a dream. Specs BCD: 144 Teeth: 49 Weight: 78g Lifetime warranty via Factory 5

This is a demonstration store. You can purchase products like this from Pure Fix CyclesFinish Line's new 1-Step is engineered for commuters and recreational cyclists who seek a quick one-step clean and lube formulation. As 1-Step loosens and removes surface grime, it delivers a clean low friction film of lubricant. 1-Step Cleaner & Lubricant prevents premature component wear while reducing pedaling friction and drive-train noise.

This is a demonstration store. You can purchase products like this from Pure Fix CyclesYour lockring is solid.  It does its job.  It holds your cog tight through your roughest rides and slidiest skids.  But what about when your lockring needs to take some time off?  Whether it's time to swap in a new cog, a new lockring, or just give your hub some TLC, the Park Tool HCW-17 is just what you need!  With two different radius hooks it'll fit most fixed gear lockrings (even some BMX freewheel ones) and at 11-5/8" you'll have all the leverage you need to move even the stubbornest lockring from it's post!

This is a demonstration store. You can purchase products like this from Pure Fix CyclesOur 3-piece fixed gear crank has 44 teeth and comes with a gear ring and right and left pedal arms.  The 44 tooth crank will make it easier to accelerate but won't let you reach the maximum top speed that the 48T crank will! List of Specs: Bolt-Crank Diameter: 130mm Crank arm length: 165mm Chains: 1/8" Square Taper

The 4 screw Pure Fix stem has been designed to fit your Pure Fix perfectly and will fit most other builds.  This stem is 80mm with a 7 degree grade.

This is a demonstration store. You can purchase products like this from Pure Fix CyclesSweet relief. The Fizik Ardea Versus is a solid base saddle design with an ergonomic channel spanning the length of the saddle to reduce pressure and improve comfort without sacrificing performance. Fizik believes that comfort is achieved by optimizing the seating surface area, not cutting it totally out, which detrimentally decreases the seating surface available and essential support.

This is a demonstration store. You can purchase products like this from Pure Fix CyclesThe Giro Flak features a durable ABS shell, plush padding, and clean graphics to round out your look. Available in three sizes of sleek matte black. See Giro's Fit Guides: Sizing Chart | Measuring Guide.  

This is a demonstration store. You can purchase products like this from Pure Fix CyclesSee and be seen. The Fly6 has your back, combining a 30-lumen taillight for keeping you visible on the road, with a 720p video camera for capturing the best of your rides! A little bit of insurance against the unexpected, and an awesome way to record your revelries – the Fly6 is bike tech done right! Specs 30-lumen LED light 720p recording with audio 6 hours runtime (video and light) Out of the box seat post mounting 8gb microSd card included Weatherproof

This is a demonstration store. You can purchase products like this from Pure Fix CyclesThe Park Tool Fold Up Hex Wrench Set combines all the popular hex wrench sizes into one convenient fold-up tool, eliminating the need for a mess of loose tools. Its multi-position composite handle is comfortable, lightweight, slip-resistant, and 40% stronger than steel handles. Includes 3mm, 4mm, 5mm, 6mm, 8mm, and 10mm hex wrenches Made from Bondhus Protanium» high torque industrial steel for long life Chamfered tips for a perfect fit