This is a demonstration store. You can purchase products like this from Pure Fix CyclesYour lights should last forever. Weather, thieves, bumpy roads, dead batteries; there’s a seemingly endless list of things that can cut the lives of lights short, so Fortified designed their Aviator/Afterburner combo to be a pair that never needs to be replaced. Waterproof, shockproof, rechargeable, and mounted with custom bolts to prevent theft, this dynamic duo is ready for whatever the streets throw their way. The best part? Fortified is so committed to the concept that their lights should last forever that if anything does defeat them, they’ll replace ‘em for you! These are the last lights you'll ever need to buy. Forever Promise Custom bolts lock the lights to your frame, while an aluminum fuselage makes them waterproof and shockproof. And if anything does ever happen to them, we replace 'em. USB Rechargeable We spent...

This is a demonstration store. You can purchase products like this from Pure Fix CyclesOur Tektro brakes come as a full, dual-pivot, forged alloy set, which includes a brake, caliper, lever, cable, housing, and brake pads. These brakes also come in two awesome colors: alloy and black. All of our standard fixies ship with a front brake but if you want that extra safety in the back, be sure to grab a rear brake as well! Brake reach: 41mm-57mm 

This is a demonstration store. You can purchase products like this from Pure Fix CyclesBrooks has pampered biking butts for years, and now they're bringing their trademark level of comfort, class, and style to your hands.  Made from the same natural leather as their saddles, held together by 3 wheel-spokes, and designed by the best in the industry, these grips will keep your hands on the bars and are adjustable to whatever width you need! Made in Italy

This is a demonstration store. You can purchase products like this from Pure Fix CyclesLike a Brooks saddle for your stuff, the Land’s End Rear Pannier is the best looking bike bag we’ve found and its classic style is just the tip of the iceberg. Named for the starting point of the “Land’s End to John O’Groats” cycling route across Great Britain, these panniers are waterproof, light, and durable enough to meet the demands of long distance cyclists. The closing system uses an adjustable leather insert so you can tweak the volume of the bag to suit your needs and a carrying-handle makes bringing your groceries in a breeze. Just remember they’re sold individually (because sometimes you only need one bag), so if you want to double up, set the quantity to two! Specs Volume: Adjustable, 19L-23L Dimensions: 12.6” x 13.8”-16.5” x 6.7” Waterproof Mountable on left or right

This is a demonstration store. You can purchase products like this from Pure Fix CyclesYou’re a fast mother@#$%^&, but how fast? You stack miles like a lumberjack stacks pancakes, but how many? Your rides are good for the environment, but how good? This CatEye computer knows the answers! Along with a pretty nifty clock, you get real-time access to your current, average, and max speed, total and trip distance, elapsed time, calories burnt, and even your environmental carbon offset! All presented with nice, big, easy-to-read numbers, and a wireless sensor so you don't even have to fuss with cables. Whether you're looking for a way to see your day-to-day improvements, set ride goals to boost your training sessions, or even just brag to your friends that you went 40mph, this CatEye is the right comp for the job!